February 26, 2021

Virtual | 7:00 AM - 4:30 PM

Just Added:  Three additional Business Credit sessions for $15! 
Available to purchase for conference attendees at time of registration! 

The recordings of these sessions will be available after the conference to view as you are able.

View the entire conference schedule.

Katrina Kibben
Why Your Job Posts Aren't Working and How to Rewrite Them

Pending approval for 1 SHRM and 1 HRCI Business Credit

Session Description 

Most job searches begin at the job post. They are the currency of recruiting - you must have one to hire. This is the moment when we can have a significant influence on a candidate that makes them not only apply but want to work with us. And in most cases, this moment will crash and burn because so many job posts still start with a copy and paste instead of candidate consideration. 

So how are you going to improve your job posts and stand-out in a world of look-a-likes and brands that claim to be "different"? Attend this session to learn from expert Katrina Kibben, CEO of Three Ears Media, how to write job posts for people, not machines.

Learning Objectives:

• Recognize what works and what doesn't in your job posts —including how to spot well-written skills-related bullets to attract the right candidates
• Research job titles and increase traffic to your posts
• Hone your writing skills to improve response rates to your job postings, including responses for those hard-to-find candidates and passive job seekers from diverse backgrounds

 Denise Liebetrau
 Tactical HR to Strategic in Less Than 30 Days

 Approved for 1 SHRM and 1 HRCI Business Credit

Session Description 

Do you want to become an organizational leader that has a meaningful impact on strategic business goals? Are you ready to have your big ideas approved so you can impact the bottom-line? You will learn how to use technology, reset expectations, and communicate HR's results so you can enhance HR's reputation.  you can grow your career by becoming known as the business consultant with strategic HR solutions.  And you'll have a plan on how to do this within 30 days.  Don't miss this opportunity to set yourself and your company up for success.

Learning Objectives:

• Align HR's result to the organization's mission, vision, and values.
• Differentiate between HR tactics and strategies so obstacles to business goal achievement are overcome.
• Learn how to work with senior leaders and other departments to maximize HR's impact to the organization's strategic initiatives.
• Discover how to use business case, KPI, and ROI focused communications to enhance HR's reputation.

  Chris Mullen and Teresa Smith
   2021 MegaTrends - Recognizing and Valuing our Shared Humanity

   Pending Approval for 1 SHRM and 1 HRCI Business Credit

Session Description

Disruption was forced upon us all in 2020. Forward-thinking organizations are seizing this opportunity to redefine how and where work gets done, understanding that chaos brings with it a unique opportunity to fix the things that weren't working. Our 2021 MegaTrends and enabling technology solutions can help organizations achieve these objectives by: Rethinking their purpose and putting People Before Profits; Reimagining their workplace to promote Life-Work Synergy; and Facilitating the Rebirth of HR, where modern HR professionals become the catalysts for sustainable change. Businesses and organizations must develop ways beyond just the HR department to impact employees and create a place where the people and the business thrive. 

Bios

Dr. Chris Mullen, PhD, SPHR, SHRM-SCP is the executive director of The Workforce Institute at UKG, the leading workplace think tank focused on the frontline employee experience. In his role, Dr. Mullen leads the institute’s education and research initiatives, which focus on empowering organizations with meaningful strategies to improve employee engagement by delivering a modern work experience. His 15-year career as an HR practitioner and leader shaped his Ph.D. work in work-life negotiation.

A sought-after speaker, thought leader, and executive coach, Dr. Mullen routinely speaks about the often overlooked challenges faced by employees who must be present to perform their job and the strategic value of empowering this segment of the workforce. His insights have been featured in publications including Harvard Business Review, Forbes, The Wall Street Journal, and HR Magazine. Dr. Mullen resides in Colorado with his wife, three daughters, and son. He is an avid amateur mountaineer.

As a senior manager for the  human capital management (HCM) strategy consultant group for UKG Incorporated, Teresa Smith advises business leaders and their leadership teams on how to better maximize people-centric strategies to achieve long-term success. With deep expertise in change management process and business innovation, Smith is an advocate for the unmatched value of an empowered workforce, and helps organizations more effectively attract prospective employees, engage existing employees, and holistically develop and manage an exceptional employee experience.

Smith has earned her SHRM – PMQ, Data Science Certification, Six Sigma, as well as Workforce Management certification, HR Professional certification, Fundamentals of Payroll Processing certification and Corporate Visions certification.  Outside the office, Smith is passionate about helping others become the best versions of themselves that they can be and volunteers frequently to support those in need.